Canadian battery manufacturer Discover Battery is taking an unconventional approach at APEX 2026 by forgoing a traditional exhibition stand. Instead, the company is integrating its battery technology directly into partner machines displayed across the show floor. The strategy represents a shift in how component suppliers position themselves in the increasingly competitive electrification market for construction equipment. For fleet managers evaluating electric machinery, this means Discover's products will be harder to assess independently—you'll need to dig into the technical specifications of OEM machines to identify which systems use their cells.